CURATORIAL STRATEGY FOR EXHIBITIONS & CULTURAL PROJECTS
Shaping concept and context that connects art, place and audience.
I partner with independent artists and cultural institutions to develop exhibitions and public programmes that resonate intellectually, visually and commercially.
From early concept development to public engagement, I guide projects with cohesive direction and strategic positioning at every stage. Grounded in a refined artistic and cultural sensibility, my practice shows a proven ability to build audiences and position creative work effectively.
CURATORIAL SERVICES
CURATORIAL DIRECTION
Development of curatorial concepts, narratives and cohesive exhibition experiences for:
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In-person and virtual exhibitions
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Artist-led and institutional projects
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Residencies and cultural programmes
VISUAL IDENTITY +
GRAPHIC DESIGN
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Exhibition visual identity and promotional imagery
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Curatorial handouts, exhibition guides and wall texts
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Design and layout for digital or print art catalogues
COMMUNICATIONS + OUTREACH
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Targeted outreach to an established contact database
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Personal invitation management (WhatsApp, email, direct messaging)
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Marketing campaigns across social media, digital channels and/or traditional media channels
CATALOGUE PRODUCTION
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Full creation of multi-page exhibition catalogues
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Final deliverables in print-ready and/or PDF formats
CURATORIAL WRITING
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Exhibition texts and curatorial essays
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Artist biographies contextualised for the exhibition
ARTIST INTERVIEWS
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Interviews conducted in-person or via phone or Zoom
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Content prepared for inclusion in catalogues, websites and promotional materials
SELECTED PROJECTS
A snapshot of exhibitions, installations and cultural programmes delivered in collaboration with artists and institutions.
HOW WE WORK
01
Initial Consultation
We discuss your ideas, goals and context — and where you’d like the work to go.
02
Project Scoping
Together we clarify the curatorial framework, audience and format.
03
Proposal & Planning
I develop a clear plan, timeline and budget aligned with your resources.
04
Execution & Follow Up
We realise the project and evaluate its impact and next steps.